Mastering WordPress Page Builders: ThemeCo’s X, Elementor, and Gutenberg

November 15, 2023
By: Hello Web Team

Creating aesthetically pleasing and functional websites with WordPress has never been easier, thanks in large part to the power of page builders. These intuitive drag-and-drop tools empower even non-technical users to design professional-looking websites without the need for extensive coding knowledge. With a wide variety of page builders available, selecting the one that meets your needs and design preferences can make a significant difference in your website’s success.

In this comprehensive guide from Hello Webmasters, we will shine a spotlight on three of the most popular and powerful WordPress page builders: ThemeCo’s X Page Builder, Elementor, and Gutenberg. We’ll explore their unique features and benefits, equipping you with the information necessary to make an informed decision about which page builder is right for you. Additionally, we’ll share best practices for harnessing the potential of each tool, enabling you to master these platforms and create stunning websites tailored to your specific needs.

1. ThemeCo’s X Page Builder: Seamless Customization and Flexibility

ThemeCo’s Cornerstone Page Builder comes bundled with X Theme, one of the top-selling themes on Themeforest. Thanks to its rich feature set and intuitive interface, it has become a favourite among web designers and developers. Key benefits and features of X Page Builder include:

– Front-end editing: Effortlessly edit your pages in real-time, with a true WYSIWYG experience.

– Template library: Access a vast library of pre-built templates, helping you jump-start your design process and create beautiful pages in minutes.

– Responsive design: Ensure your website looks fantastic on all device types and screen sizes with X Page Builder’s responsive design capabilities.

– Global blocks: Design and manage reusable elements, such as headers and footers, that automatically update across your site when changes are made.

Best practices for maximizing ThemeCo’s X Page Builder:

– Familiarize yourself with the interface and available elements to make the most of the builder’s features.

– Leverage the template library to gain inspiration and create consistent styling throughout your site.

– Test your designs on various devices and viewports to ensure a consistent browsing experience for all users.

2. Elementor: Unleashing Your Creativity with Powerful Design Tools

As a standalone page builder plugin, Elementor has surged in popularity, offering an extensive range of design options and features for creating visually stunning websites. Key benefits and features of Elementor include:

– Simple drag-and-drop interface: Easily design your pages with a user-friendly interface that requires no coding knowledge.

– Extensive widget collection: Utilize over 90 content widgets, such as sliders, buttons, and forms, for complete control over your site’s design elements.

– Pop-up builder and theme builder: Craft eye-catching pop-ups and customize your entire WordPress theme, going beyond traditional page building constraints.

– Developer-friendly: Extend Elementor’s capabilities by creating custom widgets and add-ons, offering limitless possibilities for creative expression.

Best practices for maximizing Elementor:

– Experiment with various content widgets and design elements to create unique layouts that stand out.

– Regularly update your Elementor plugin to benefit from ongoing feature enhancements and bug fixes.

– Utilize the pop-up builder to engage your audience using targeted messaging, promotions, or subscription forms.

3. Gutenberg: Embracing WordPress’ Default Block Editor

Gutenberg, the default WordPress block editor, offers a modern editing experience with numerous formatting options and design elements. As part of the core WordPress installation since version 5.0, it provides a streamlined yet powerful page building experience. Key benefits and features of Gutenberg include:

– Block-based design: Build your pages using a modular approach, allowing you to customize and arrange individual content blocks.

– Core block library: Access a variety of built-in content blocks, such as headings, lists, images, and more, for easy content creation.

– Reusable blocks: Create custom blocks that can be easily reused throughout your site, promoting design consistency and streamlined editing.

– Compatibility: As part of WordPress core, Gutenberg is often more compatible with themes and plugins compared to third-party page builders.

Best practices for maximizing Gutenberg:

– Explore the core block library and familiarize yourself with the various available content blocks to design your pages efficiently.

– Make use of reusable blocks to maintain a unified design language and streamline your editing process.

– Stay updated with Gutenberg’s ongoing development to make the most of new features and enhancements as they become available.

4. Deciding Which WordPress Page Builder is Right for You

To determine the best-suited page builder for your specific needs, consider the following factors:

– Your design goals: Evaluate the design flexibility, customization options, and available features of each builder in relation to your design objectives.

– Budget constraints: Assess the costs associated with each page builder, including initial purchase price, plugin/theme bundles, and ongoing fees (if applicable).

– Learning curve: Each page builder has its unique interface, and the ease of mastering these tools will vary among individual users. Consider trying out demos or free versions to gauge your comfort level with each option.


Embracing the capabilities of ThemeCo’s X Page Builder, Elementor, or Gutenberg can empower you to create visually stunning and highly functional WordPress websites. By understanding their distinct features and mastering best practices, you can adopt the ideal page builder for your unique needs, ultimately crafting engaging websites that captivate your audience and elevate your online presence.

Dive into the incredible world of WordPress page builders and discover the exceptional tools and strategies at your disposal. As you experiment, learn, and grow, your expertise with these exceptional page builders will flourish, unleashing your creative potential and propelling your website to newfound heights of beauty, functionality, and success. Contact Hello WebMasters now to learn more about our WordPress website development services. 


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